If you don’t know already, I was recently chosen by Chevy to represent Detroit in the Chevy SXSW Road Trip Challenge. Since no road trip is complete without a mixtape, I decided to make our own exclusive mix just for the trip! This mix is a lot more chill than what you’ve come to expect [...]
The team and I have been working real hard for the past week on this video about Detroit for our road trip challenge web site. The idea was to create some unique content for the site, and talk about all of the things we love about Detroit. It turned into a short documentary-style video full [...]
The madness begins! Follow along at: http://highfivesxsw.com/
Yesterday, Chevy announced the teams for the 2011 Chevy SXSW Road Trip. Last year’s challenge included one team from Detroit, and seven other teams from around the country. The teams competed with each other by completing challenges along the way, and getting help from their friends back home through social media. Despite being met with [...]
Back in March I posted a blog about a team of Detroiters and a community of supporters that were competing in a contest against seven other cities for the chance to win an “Epic Tweetup” in their hometown, and what they were doing for the city of Detroit. I confronted the naysayers, inspired the believers [...]
Detroit’s online community has pulled together this week to support our home team in the Chevy South-by-Southwest (#DETChevySXSW on Twitter) road trip challenge. Four professionals from Detroit’s online community were chosen to represent our city, and compete against seven teams from other cities as they drive a Chevy Traverse down to Austin and complete missions [...]
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